Unless you’ve been plugging your ears for the past few months, there’s no doubt you’ve heard of the unprecedented partnership between Target and Neiman Marcus.
Their exclusive holiday collection—featuring unique gifts from cookie cutters, yoga mats and blazers to skateboards, dresses and dinnerware—boasts 24 of the biggest CFDA designer names in the biz. A collaboration of this magnitude needed just as impressive of a roster behind its multi-faceted ad campaign.
Celebrated model Karlie Kloss grabbed the coveted gig as face of the campaign, and will be appearing in ads starting Nov. 30.
Below, we go behind the scenes of the ad campaign—check it out!
Follow @ABullseyeView, @TargetStyle, @NeimanMarcus and #Holiday24 on Twitter, and visit ABullseyeView.com and NMdaily.com for updates.